Forecourt Express

Eyewear Vision Modular Custom Retail Display

VISION & EYEWEAR RETAIL DISPLAYS


Select A Vision wanted to create a new retail display system for reading glasses to show multiple facings organized by size and design. The new product offering highlighted the fashion aspect of the products with up to eight different style categories in a store. The key selling point was “special reading glasses for every individual taste.”Learn how our team can help create an impactful Point-of-Purchase display for your retail business. Contact Samaritan today! - 847.882.7214



Insights/Challenges


Shoppers have difficulty determining which vision magnification level they need

Shoppers are concerned about how the eyewear looks

Most people have multiple pairs of eyeglasses

The retail display needed to accommodate a variety of store layouts and planogram sizes based on rate of sale

Solutions/Results


Modular custom retail display solution had a section for each style, with each group retaining its own character

Center module featured an interactive product finder to help shoppers find the right eyewear & magnification needed

Modular retail display design made it easy to accommodate various store sizes and layouts

As sales information was analyzed, changes could be easily made to the product mix by changing the modules

Sales increases met optimistic goals and the program is entering its 3rd year



Learn how our team can help create an impactful Point-of-Purchase display for your retail business. Contact Samaritan today! - 847.882.7214

Learn how our design team uses its DIY industry experience to create the right retail Point-of-Purchase displays to help consumers take on a variety of improvement projects.  Contact Samaritan today! - 847.882.7214


Samaritan Display Group, Inc. | 1230 Remington Rd | Schaumburg, IL 60173
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